Trollishly: How to Make Successful Brand Collaboration With TikTok Creators?
businesses to build a brand with their unique content. They are always finding new ways to connect with their customers and thrive in their market. For this reason, businesses tend to rely on social channels, especially TikTok, to advance their brand promotion.
Besides, brands are now fishing out ideas on how to find influencers for their campaigns. The search ends with identifying the creators who can assist them in creating content like TikTok videos for them. Both the brands and the creators collaborate in producing engaging videos for their audiences about the brand values. Moreover, they buy tiktok followers to get a higher engagement rate for content and strengthen their brand presence instantly.
Creating such a beneficial relationship with the creators aids them in becoming more culturally driven as they are not acting on their own. Do you want to know how to collaborate successfully with the creators? Then read this article further and get a deep insight into the brand collaboration on TikTok. Let’s get started!
How to Make Your Collaboration Successful?
As you know, TikTok serves as an excellent platform for brands. If you identify and work with the right influencers, you can effectively represent your brand values. The outcomes of your collaboration will be outstanding, one that will make your brand shine on the market. To make it a successful one, here are some of the key aspects that you have to work out along with the creator.
- Make your videos under 30 seconds, as it has a better impact in capturing the eyes of the audience.
- Make sure that you have these sections in your content. They include brand storytelling, interaction, and placement of your brand products.
- The creator must have complete freedom to make their content represent the section as mentioned above.
- Brands need to collaborate with content creators who suit their brand style.
- As smaller influencers have a better chance of creating high-quality content and engagement. So working with them is the best way to connect with TikTok users.
6 Ways Brands Can Collaborate With Other Creators
So far, you have learned about collaboration with the creator and the things to be remembered. Have you found your perfect partner for collaboration? Then, proceed with the next step and start brainstorming your content ideas.
If you want some ideas, here we are to help you. Below are some of the best ideas you can begin with. Let the cat out of the bag!
#1 Create a Series Through Videos
This idea will be the best option if you are trying to have a long-term collaboration with the creator. For creating a series of videos, you can use your recent events, experiences, or issues in your niche area.
Sharing a video series about your brand is the ideal way to know about audience engagement. For instance, if you are posting your first episode of the series and it gets the attention of your audience. Then the following post will eventually get comments and likes compared to the previous.
Also, if your first post is insufficient to get the expected results, you can improve it based on the audience’s feedback. Besides, you can try out Trollishly, which will actively steer up your content’s visibility and reach wider rapidly.
#2 Host Live Stream With Creator
Live streaming is the ideal way to make introductions about yourself and the collab creator as well. It will be a hugely advantageous factor in gaining the trust and loyalty of your followers. In this way, you can make an impression of the genuineness of your product and the video content among your targeted audience.
So feel free to open up your true self in the live stream. You can even do a demonstration of your brand product with the help of your partner. In other words, showing your brand transparency will help let the audience witness your brand’s authenticity.
#3 Team Up and Host Giveaways
Besides promoting your brands and the content, giveaways will help incentivize your audience’s engagement. When hosting a giveaway, make it up during the holiday season. Or else, you can conduct the giveaway on special occasions which applies to your niche type.
As this process involves both your and your partner’s creativity, you can make it reach as much as to wider audiences. Through this, both the brand and the collab creator can also drive traffic to your profile pages. It is a win-win for both parties.
#4 Make a Guest Post or Appearance on Each Other Profile
Rather than going on with the standard type of promoting, you can go on with the guest post. It is similar to the takeover technique you usually use for advertising. If your collaborating partner is knowledgeable in your brand-related niche, you can make them have a guest post on your profile.
This will help you to have a strong presence in a more organic way. Consequently, you may try out Trollishly to enhance your visibility and strengthen your profile page in a reasonable period.
#5 Create and Upload Podcast Episode
In today’s world, podcasts are most commonly used for entertainment and educational purposes. The listeners can customize their tune in time, making it convenient for the users. So you can join along with your collab creator and film a podcast episode related to your niche. Then, post it as a preview video, which will excite your target audience.
For example, if the podcast is about the brand product, you can share about the product which fits your chosen topics. Also, ensure that you are creating unique content.
#6 Cross-Promote on Other Platforms
Once you have made a solid partnership for your collaboration, cross-promote it on social channels. Similarly, search and reach out to the users who are likely interested in your niche. Ask them if they are willing to promote your content on their accounts.
While promoting, you don’t have to make it for every social platform. Instead, choose the social channels performing well and with a large audience base. Promoting your videos on other media will make them aware of your content’s quality.
The Bottom Line
To sum it up, TikTok is a place that has to be still unexplored. Brands and creators have plenty of opportunities to showcase their true selves (say, creativity). If you are ready to collab with the creator, then you are a step ahead of others in the right direction to success.
It is worth investing your time and effort. So, make use of the opportunity cleverly and shine through it.